Cost Plus Pricing Bd85B9
1. **Stating the problem:** Calculate the total cost, cost per unit, and selling price of a product using cost-plus pricing with given data. Then, apply premium and penetration pricing strategies with different markups.
2. **Formula and explanation:**
- Total Cost = Direct Materials Used + Direct Labor + Manufacturing Overhead
- Cost per Unit = Total Cost / Number of Units Produced
- Selling Price = Cost per Unit \times (1 + Markup Rate)
3. **Calculate Direct Materials Used:**
$$\text{Direct Materials Used} = \text{Beginning Raw Material} + \text{Materials Purchased} - \text{Ending Raw Material}$$
$$= 65000 + 20500 - 20550 = 64950$$
4. **Calculate Direct Labor:**
$$\text{Direct Labor} = \text{Labor Hour} \times \text{Rate per Hour} = 55 \times 560 = 30800$$
5. **Calculate Manufacturing Overhead:** Sum of Utilities, Factory Rent, Depreciation, Indirect Labor, Insurance, Other Indirect Cost
$$= 15000 + 30000 + 11000 + 5000 + 12000 + 7000 = 80000$$
6. **Calculate Total Cost:**
$$= 64950 + 30800 + 80000 = 175750$$
7. **Calculate Cost per Unit:**
$$= \frac{175750}{3100} \approx 56.69$$
8. **Calculate Selling Price with 30% Markup:**
$$= 56.69 \times (1 + 0.30) = 56.69 \times 1.30 \approx 73.70$$
9. **Calculate Selling Price with Premium Pricing (300% Markup):**
$$= 56.69 \times (1 + 3.00) = 56.69 \times 4 = 226.76$$
10. **Calculate Selling Price with Penetration Pricing (10% Markup):**
$$= 56.69 \times (1 + 0.10) = 56.69 \times 1.10 = 62.36$$
**Final answers:**
- Total Cost = 175750
- Cost per Unit = 56.69
- Selling Price (30% markup) = 73.70
- Selling Price (Premium 300% markup) = 226.76
- Selling Price (Penetration 10% markup) = 62.36